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All Blog Posts (37)

Internet advertising overtakes tv - but print advertising still reigns supreme!

Internet advertising spend has finally overtaken television advertising in the first half of 2009, a report from the IAB and PriceWaterhouse Coopers reveals. The advertising report, based on figures from the Advertising Association and WARC shows that Internet advertising is the only advertising sector to grow in the first half of 2009, reaching a total of £1,750,000,000 ad spend. For me, the next big question is – when will mobile devices outstrip pc’s? At AdStorm… Continue

Added by Robert Frost on September 30, 2009 at 1:20pm — No Comments

Major New Yahoo! Advertising Campaign

Yahoo! today announced a worldwide advertising campaign to coincide with the launch of its new home page. According to Elisa Steele, Yahoo!’s chief marketing officer, Yahoo! hopes to be where an individual’s world meets the larger World. In theory Yahoo! is the most popular website in The World, but this does not seem to be reflected on the ground in the UK - where I don't think I know of anybody who actually uses Yahoo! At AdStorm Advertising Agency We manage… Continue

Added by Robert Frost on September 23, 2009 at 7:34pm — No Comments

my family vs. lactose intolerance

I have been lactose intolerant pretty much my entire life, along with the rest of my family through genetics I gather. As difficult as it is, home has always been the one place I don’t have to worry about my dietary restrictions. It’s been nice to have a place where I’m not the weird one for not being able to have any dairy. My symptoms have always been pretty bad but my younger brother has it the worst. A few years ago I saw something on the news about a product called lactagen. It was a 38 day… Continue

Added by Jessica Lee on July 29, 2009 at 11:03pm — No Comments

The Fit Needs Not Be Expensive

Big women needs not to look like a big pig clothed with small fitted dress, neither should they be a poor ugly Betty because of inappropriate wardrobe accented with details making them look like a big birthday balloon ready to be thrown upward. Wrong choice of clothes is similar to a… Continue

Added by Viviana Alexander on July 23, 2009 at 7:25am — No Comments

Prepare: It’s Baby’s Special Day

Tradition it can be considered. Every time a baby is about to reach his or her first birthday, we parents make ourselves busy, busy in preparing all necessary stuff to make the occasion grand and memorable as possible. We take a leave from work just to be present in the baby’s special day that sometimes we tend to be out of ourselves because of “hyper excitement”. Part of the baby tradition is the giving of the gifts and yes that sounds exciting right? Seeing those big boxes in fancy covers, you… Continue

Added by Alleynanders on June 8, 2009 at 6:46pm — No Comments

Give the best look for your babies

Fashion is not just only for adults. Babies deserve to be trendy and hippy too for they have also the right to follow the trend. Choosing and buying baby clothes can be a lot of fun and also a good experience. But, it is really difficult to find the clothes that will really fit for your baby because there are really a lot of designs to choose from. Price also can be one of the big factors that may consider in buying baby clothes for you are looking for the best design yet within your means. As a… Continue

Added by Alleynanders on June 8, 2009 at 6:43pm — No Comments

Twittering / Tweeting - We're up and running...

It's official...marketing mixers is on Twitter and has been now for over 24 hours...and I'm finally starting to understand what all the fuss is about. I've used Twitter for a while as personal user but I haven't pushed it on the professional front as I thought I'd examine how others were taking advantage of it first. First Impressions If nothing else, having a business presence on Twitter enables the world to find you on what is, a massive… Continue

Added by Chris Lunn on May 7, 2009 at 7:00pm — 1 Comment

T-Mobile's latest ad from Trafalgar Square

Today T-Mobile filmed the next part of its 'Life's For Sharing' campaign in Trafalgar Square, London. As word quickly spread, thousands of people arrived to try to get their share of the lime light. By all accounts, Trafalgar Square was turned in to a big karaoke party, with the crowd singing along to music from films such as The Blues Brothers and Grease and other classics such as 'Total Eclipse Of The Heart' by Bonnie Tyler. There's a chance the ad may be turned around as quickly as this wee… Continue

Added by Chris Lunn on April 30, 2009 at 8:00pm — No Comments

See the new ITV1 advert "The Brighter Side" [video]

ITV1 have decided to run an awareness campaign to differentiate themselves from their competitors with an advert called 'Sunshine'. The advert aims to articulate what ITV1 stands for - the most entertaining, upbeat, optimistic programming in the UK. This first ad (available below) aims to remind people that ITV1 can provide them with a drop of sunshine. For me I'm not sure if they've missed the point though? I like the sentiment but a drop of sunshine isn't a lot when they could have surely dev… Continue

Added by Chris Lunn on April 20, 2009 at 3:30pm — No Comments

New Honda 'Keep Doing' Advert [video]

I've been a big fan of the Honda ads over the past few years and it was good to see them back to their bright and creative ways and hear the distinctive voice of Garrison Keillor. The campaign aims to get more members of the public to be "do gooders" regarding the environment. See what you think of their TV ad here in this video:

What do you think? Continue

Added by Chris Lunn on April 18, 2009 at 5:00pm — No Comments

How Do You Monetise Social Media?

There's been more talk this week of how Twitter should look to capitalise on it's new found market share in the social networking & micro-blogging space. Biz Stone, co-founder of the 3 year old company has been quoted as saying that advertising is “not a good business model” for the microblogging website. Whilst he states there are “lots of great signs of potential business models” he reveals in an interview with US paper San Jose Mercury, that Twitter w… Continue

Added by Chris Lunn on April 17, 2009 at 10:30pm — No Comments

How Has 2009 Been For You So Far?

As we head towards the end of March, I'm very interested to hear how 2009 has gone for your company in a marketing sense so far? Have you found you are spending more or less money marketing your products/services? Have you made any surprising gains or loses in the different areas where you're spending money and have you capitalised on any free opportunities? Clearly many companies are making severe cut-backs and even ceasing trading which is never a good thing to see. Business owners are having… Continue

Added by Chris Lunn on March 23, 2009 at 6:24pm — No Comments

Woolworths is Back!

"It's the brand you grew up with and we want to build on 100 years of heritage with a little help from you!" It seems Woolworths could be returning to our lives but this time they're looking to dominate the online high street rather than the actual one. The hundred year old retailer that collapsed in December will soon be trading again after its brand name was bought by Shop Direct, Britains biggest home shopping retailer (who currently operate under brands such as Littlewoods… Continue

Added by Chris Lunn on February 9, 2009 at 7:00am — No Comments

Store/Share Documents Online

I was recently asked to help out with a client who wanted to store, access and possibly share documents online with his team. After looking at various solutions, we set-up a 'Google Apps' account so that he could benefit from having his email, calendar and documents all in the same place and, if he wanted, shared with his other users. Depending how you feel about google, y… Continue

Added by Chris Lunn on February 8, 2009 at 4:00pm — No Comments

marketing mixers has had a face-lift

Welcome back to marketingmixers.com. Today we've launched some new changes to the design and moved forward with some recent features. Most notably, the Directory section has now started to take shape (in structure) so if you would like to see your Marketing company listed then let me have the details. Secondly, a major branding decision has been taken as we move away from the old logo and move ahead with a simpler text based offering and cleaner feel to the website throughout as a result of the… Continue

Added by Chris Lunn on February 7, 2009 at 10:00am — No Comments

This week's snow; A welcome distraction or a fiscal nightmare?

This week was certainly an interesting one for the UK economy. With mayor Boris getting a torrid time from the media in regards to London's ability to deal with the wintery weather it's predicted that all in all, this snow storm will end up costing the economy billions! It seems that unle… Continue

Added by Chris Lunn on February 6, 2009 at 6:00pm — No Comments

About A Sustainable GPT (Get Paid Today) Business Model

One of the reasons why I joined this Get Paid Today (GPT) business was because this is a sustainable business model with a valid, legal and ethical way to help people make money online, and I'm talking about significant earnings here. You are effectively marketing the rights to sell 5 packages consisting of downloadable digital products, with value propositions which far exceed the unit cost. You also have access to these products for your own use, or you can exercise master resell rights or yo… Continue

Added by Virginia Reynolds on February 2, 2009 at 7:38am — No Comments

10-Step System To Garner More Subscribers And EXPLODE Your List...for FUH REE!

This goes out to anyone who wants a FREE system to help promote your Search4Profits program, or any program, service or product for that matter. i'll keep this as simple and short as possible. it will take you a little bit of effort to get this set up, but it will be worth the effort. sooooo, if you're not up to doing a bit of work, roll up your sleeves and let's proceed! in a nutshell, just do the following and you'll be able to promote s4p with a set of 'rebranded' ebooks that you can just g… Continue

Added by alex alaska p on December 24, 2008 at 8:23am — No Comments

InSO’s Outsourcing Financial and Accounting Services

At InSO we offer several financial and account outsourcing services. We can provide a high quality professional service in the following financial areas: Financial Write-ups Here at InSO we have sophisticated software for many processes of accounting and financial services, and we also have to our disposal, very skilled and… Continue

Added by Cristina Cafe, Sr. on November 24, 2008 at 12:30pm — No Comments

Call Center Services - Keeping Up With the Growing Demand

An interesting facet about the BPO industry and call center outsourcing is that it is easy to see the services that you are using lag and become out of date, if you are not doing business with the right company. You have to ask yourself if your call center services are truly the best that they can be. Call centers that were considered state-of-the-art a decade ago could obviously be out of date now.

… Continue

Added by Cristina Cafe, Sr. on October 3, 2008 at 7:23am — No Comments